Matomo Tag Manager - Web Usage Statistics and Market Share

Websites using Matomo Tag Manager

Description of Matomo Tag Manager: Matomo Tag Manager manages tracking and marketing tags.

Matomo Tag Manager is used by 0.12% of websites in the Tag managers category.

Business and Finance is the most popular main category among the websites using Matomo Tag Manager.

Business is the most popular subcategory among the websites that are using Matomo Tag Manager.

The technologies that are most often used together with Matomo Tag Manager are Matomo Analytics, jQuery, Google Analytics, Google Tag Manager, Google Font API, Bootstrap, Font Awesome, PHP, Cloudflare, jQuery UI.

Our AI based recommender engine (trained on 100 million data points) suggests that websites using Matomo Tag Manager may also be interested in using these other technologies: Matomo Analytics, Polylang, WP-PageNavi, Amplitude, Microsoft Word, TYPO3 CMS, AOS, Secomapp, Twenty Nineteen, Mixpanel.

Top IAB Industry Verticals using Matomo Tag Manager

Top 10 technologies that are most often used together with Matomo Tag Manager

Technologies that are most interesting for website using Matomo Tag Manager, as determined by our AI recommender

Distribution of domains using Matomo Tag Manager over IAB1 verticals

Introduction to Matomo Tag Manager

Matomo Tag Manager is a tool that allows users to easily manage and deploy tracking codes, marketing tags, and other scripts on their website without requiring technical knowledge or involvement from developers. It provides a user-friendly interface for creating and configuring tags, organizing them into categories, and setting up rules for when and where they should be fired. With Matomo Tag Manager, website owners can streamline their marketing and analytics workflows, improve site performance, and ensure data privacy compliance.

Practical Applications of Matomo Tag Manager

- Matomo Tag Manager can be used by marketing teams to track and analyze website visitor behavior, such as page views, click through rates, and conversion rates, which can inform future marketing campaigns.
- It can be used by IT teams to streamline the process of deploying and managing tracking codes on websites, reducing the time and resources needed for these tasks.
- Matomo Tag Manager can also be used to create personalized user experiences by tracking individual visitor behavior and serving targeted content or offers based on that behavior.
- It can be used by e-commerce businesses to track customer behavior and purchases, which can inform inventory management and marketing strategies.

Benefits and Advantages of Matomo Tag Manager

- Simplifies website tracking code implementation
- Reduces the need for manual code editing
- Enables faster website performance
- Provides a centralized location for managing tracking tags
- Offers customizable tracking options for specific website needs
- Allows for easy integration with third-party services and platforms
- Enhances website security by reducing the risk of code conflicts and errors
- Provides detailed analytics and reporting capabilities for better insights and decision-making.

Distribution of domains using Matomo Tag Manager over IAB2 verticals

Most popular websites using Matomo Tag Manager

Less popular websites using Matomo Tag Manager

Distribution of domains using Matomo Tag Manager over 1 million most popular domains

Distribution of domains using Matomo Tag Manager over domain ages

The average age of websites using Matomo Tag Manager is 13.7 years.

The average page rank (measure of backlink strength) of websites using Matomo Tag Manager is 2.65.

5 technologies that are less often used together with Matomo Tag Manager